Private Label Rights (PLR)

One of the chapters in John Thornhill’s book:” Rapid Digital Assets” is titled: “Using Other People’s Content For Speedy Product Creation”. Here is the link to John’s book: https://rapid-digital-assets.com/

He talks about Private Label Rights (PLR) material and he realised he could use the content as if it were his own.

That’s true: Private Label Rights products are a form of resale rights products that allow you to take a product created by other experts and sell it as your own… and keep 100% of the profits.

This is a clear definition of what PLRs are. But there is one important aspect most people forget and that is they try to sell it as it is. The key is to edit the content and make it your own. It’s called repurposing. Using the L.I.C.E.N.S.E. formula to Start and Grow Your Business

Locate a Market: Every time you turn around, you bump into another market. But you can’t jump into just any market. It needs to be a market full of proven buyers who are eager to buy what you are selling. Here in this first step, you will find out how to locate this kind of market.

Identify a Suitable Product: Once you find a market, then you begin searching for suitable licensed products to sell. This step will show you how to not only find potential products but also what to look for so that you choose the best products to suit your needs.

Customize Your Product: If you’re purchasing PLR (private label rights) licensing or resale rights that allow rebranding, then you’ll be able to modify the products. This step shows you how to do it in a way that makes your product unique, adds value to it, and sets your offer apart from similar offers in the market.

Establish Targeted Advertising: Here you receive an overview of how to get your offers in front of the targeted market, including both free and paid traffic strategies.

Nurture Repeat Business: You won’t get rich selling just one or two products. That’s why this step is important. As the real money in your business lies hidden in the backend. Here you will discover how to set up sales funnels to encourage first-time customers to become loyal. Repeat customers.

Streamline the Process: Here you learn about “next level” tactics that you can use to make it quicker, easier and more profitable to run your licensing business.

Expand Your Business: At this point, your business is humming along and putting money in your pocket every day of the week. Now it’s time to kick things up a notch, which is what you learn to do in this final step. As you can see, you can get your hands on some very exciting and profitable information! I can introduce you to someone who is an expert in Product Licensing, his name is: Nick James.

He has also written a little pocketbook: Handy Book of Great Ideas for Information Publishers. It contains 101 Tips, Insights, Ideas, Suggestions, Methods, Hacks, Templates, Shortcuts, Resources and Lists.

This is a guest post written by Adrian Joele. If you are interested in Healthy Living, visit his blog: https://nutrobalance2.net