That probably seems like a strange heading for someone to be writing about in the Entrepreneur/Mmo/Marketing niche?
I’ll let you into a little secret, and if you are honest and really think about it, this may also resonate with some of you!
I’m not talking about those esteemed and extremely driven characters in the business of whom there are a great many, who just seem to naturally have all the drive and determination to sprint to the top leaving the rest of us gasping for breath in their wake, seemingly having the grasp that’s needed on what to do and how to do it, along with astonishing business acumen and an ability to piece all the components together in order to have a business plan that works!
There are also those who have had very real struggles and hardship, incurring debt and loss of self-esteem almost to the point of giving up, when all of a sudden the efforts and months or often years of struggling give way to success!
Somebody once told me, just hang in there, stay in the business for long enough to create an average and never forget to treat it like the business it is, and it will pay off as long as you stay consistent in your efforts and don’t quit! And I think that’s the bottom line really, consistency and repetition at all times, never give up until you push through!
I get that now, but for a long time I didn’t, I’m afraid I was one of the many who was looking for an easy option to making money online, especially in the early days of online marketing and my goodness it’s come a long way since then.
much has changed and indeed systems are much easier now to put in place, there is much more help available for example YouTube has just about got every topic on earth covered!
But if you have shiny object syndrome, (an actual addiction!) none of that matters, you have it (or at least I did) firmly In your head that an easy living and great wealth can be achieved online, and there are all those successful entrepreneurs to prove it, with their mansions and flash cars and laptops on the beach, sipping cocktails by the pool?
We’ve all seen them and envied them, and do you know something else?
They got all this wealth by just a couple of clicks here and there, with magic software, and before you know it, the computer was spitting out dollar notes faster than you can blink! So easy! Anyone can do this! No experience needed, push-button technology, newbie-friendly, my 6-year-old can do this!
And so on and so forth, you get the drift, if you are anything like me you are probably sick to death of all the hype, not to mention broke and in debt after being suckered in time and again, but never actually “getting” It!
Always with a credit card ready to buy the next one, why not when it looks so easy? And then after come the upsells, endless upsells that make us feel that the original product can’t be worth all they said about it, because you need a few hundred dollars worth of extra stuff added on for it to be any good?
Of course, having gained more experience down the line I realize that the sales funnel is an integral part of selling online, but so many times I have felt I was being rooked by it! And then in the end it didn’t work anyway, because it required EFFORT! Who wants that? Everyone knows that “work” is only for offline jobs right?
When you know damn well that there’s this thing called residual income, and passive income, you know, you just set it up and off it goes by itself? That’s the one we want! That’s the one we’ve been looking for!
Because you see, being an online marketer is not my passion! I hate selling! My passion is money! And how to get my grubby mitts on it in the fastest possible time!
And please let’s not go down the route of money doesn’t buy you happiness? Really?
But it does buy you freedom and autonomy, the ability to become your own person and live your life comfortably in your own way!
Of course, family and loved ones always come first and they will benefit too! I know one thing, I’m not going to insult your intelligence about what money can do for you, but at my age (71) I would rather be miserable on the soft leather seats of my beautifully expensive car, than happy rattling around on the bus!
I don’t want to help people get what they want so that I can get what I want?
That’s going to take forever and I want the “good life” NOW! There! I said it!!
I don’t have the time for any learning curve!!
So after many years of bashing my head against a brick wall and spending a fortune, (I know, you too!)
I have FINALLY arrived at the conclusion that to be a successful online marketer, you have to work! Ouch! There is no quick fix! There is no shiny object!
So you can either carry on down the slippery slope to absolute desperation or pull it back quickly, get on board the realization that you’re going to have to put the work in, but by getting yourself a good and proven MENTOR, that is open and honest And has a proven platform that considerably flattens what can be an incredibly steep learning curve, Invest your money sensibly in the programs he has on offer, and follow through step by step.
Do not falter, do exactly what he tells you to the letter, don’t try to rush ahead, and be clever as you will fail. In other words, be a good student and you will be richly rewarded by becoming your own brand, and your own successful business!
I realize now that I never had any intention of working in this business, was always looking for the easy way out. Well, there isn’t one, so if you really want this to work, learn from someone who knows the business inside and out.
John Thornhill.
So Why mention John Thornhill?
Well because after watching the webinar training he did, where he details step by step what it really takes to build a business online, I am finally making real progress myself. And I invite you to watch the free training, then consider him if you are looking for a coach. Click Here to register for your Free training.
This is a guest post from Helen Kaye if you would like to be considered for a guest post please contact me.
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Very well thought out and very well written. I too suffered from Shiny Object Syndrome when I first tested the “make easy money online for 2 hours of work a day” waters. That was about 14 years ago. I went broke and never made a dime. Ten years later, I got back into it and made a few sales. I then knew I could do this. It was a struggle. I joined John Thornhill’s training and discovered everything I taught myself about setting up a blog worked, but it wasn’t right. Through much unlearning and relearning I am now making progress and my new blog looks much better than the old one did.
I highly recommend his training.